December 24 , 2017 / 5 minutes, 14 seconds

SAXX Attacks! Old School Undies Beware

Author: Annette K. Scott

Guess who is really working the concept of buy less but buy better? Us, of course!!! And not only are we working that concept we are also helping you join the cutting edge of the world of undies. Men’s in particular! We know (okay actually I don’t KNOW IT in my body but as a yoga teacher I SEE it often enough that I want to do something about it) that it sucks to have what is, in common parlance known as batwing…it must really be rather irritating to have one’s huevos got hot AND sticky…And guess what? I’m able to offer you (and/or your man) a chance to take action and move away from old school undies and all the disappointment that comes with them.

However, originality often times means being first at something and in this case, SAXX’s underwear is a first! They have been revolutionizing underwear for the past 10 years. In 2006, Trent Kitsch was on a fishing expedition and after spending hours in a cold, clammy ocean suit he knew there had to be a better way to protect his package from chafing. A former baseball player, he imagined a catcher’s mitt hammock design and turned it upside down in his mind. After the fishing trip, and with the hammock idea still percolating, he worked with a seamstress and designer — and himself as the fit model — to create a paneled fabric hammock that separated his balls from his legs. Fourteen prototypes later, the BallPark Pouch™ and SAXX Underwear were ready for action.

Today, their focus remains the same: to equip you with game-changing, next-level apparel that allows you to move freely, without restriction — apparel that feels like it’s barely there, that elevates your everyday experiences, that just works. Every pair of SAXX features patented technology for the greatest fit, feel and function. And while they aren’t cheap, they are better and worth every dollar! See this video for one man’s time tested review…

Add style to your essential performance undergarment with SAXX Underwear® – they are designed to provide a perfect, non-irritating fit, that features a patented ergonomic front support pouch with inner mesh panels. Natural fiber viscose fabric is incredibly soft and breathable, while flatlock seaming prevents chafe. The smooth athletic waistband wicks moisture to keep you completely comfortable.

Designed for contact-free support, this 3D hammock-shaped pouch keeps everything in place, thanks to mesh panels that prevent skin-against-skin friction, and feature no exposed stitching for chafe-free comfort. While other underwear companies place the raised-thread seam against the body, we reversed conventional thinking and placed the flatter, softer side of the seam inward, for chafe-free comfort.

FEATURES:

  • Modern fit athletic briefs
  • Ergonomically designed front pouch with internal mesh panels provides excellent support
  • Ultra-soft viscose natural fiber fabric for comfort
  • Flatlock seams protect you from chafe and irritation
  • Features a fashion print or pattern
  • 1 3/4’’ moisture-wicking jacquard waistband
  • SAXX® branding at front waistband
  • 5’’ inseam
  • Fabric Content: 95% viscose / 5% spandex

And as a final plug, Adam Campbell, of Men’s Health has this to say about SAXX, “Now if you think that spending $30 to $40 on a pair of underwear is stupid, I totally get it. I used to think that, too. But you can always do what I did: Order one pair, and see if the experience is worth it to you. (You can’t generally return underpants, so yes, it will be a $30 leap of faith.) Are Saxx the world’s best boxer briefs? I don’t know, but they’re certainly the best I’ve ever tried.”

Saxx’s slogan is: “Life Changing Underwear.” Which is ridiculous. Except that it’s kind of true. Come in to Kodawari and grab a pair. Buy less, buy better and be happier. Happier Huevos for everyone!

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